Migrating a SKU-Heavy B2B Dealer Portal from Kentico 13 to Xperience by Kentico

The challenge

An aging Kentico 13 site carried tens of thousands of SKUs, custom modules and years of content debt. The business needed a modern platform without losing SEO or taking the store offline.

Our solution

• Audited every custom module and retired the ones no longer used by the business.
• Wrote repeatable migration scripts for content types, media and product data.
• Rebuilt the front end on Xperience by Kentico with a component-driven page builder.
• Ran a redirect map and staged cut-over to protect organic traffic.

Results